The milestone puts Sling TV ahead of Time Warner Inc.’s HBO Now in total subscribers, according to Brett Sappington, an analyst with Parks Associates, which bases its information on consumer surveys and mobile data. Dish has never disclosed Sling’s subscriber number and spokesman Bob Toevs declined to comment. Bloomberg Intelligence estimates Sling had 671,000 subscribers at the end of June.
From the article "Dish’s Sling Seen Passing 1 Million Users in Cord-Cutting Race" by Scott Moritz.
A 2022 study from market research firm Parks Associates found a quarter of American households subscribe to nine or more streaming services, while 50 percent are signed up to at least four. From t...
A study from earlier this year found pirating websites and password sharing could cost providers around $113 billion in the next five years alone. Conducted by Parks Associates, the research found tha...
Branded smart TV efforts came as both Roku and Vizio executives suggested this year that the era of the streaming dongle is dead and earlier data from Parks Associates’ found sales of connected TV med...
In a November column Parks Associates’ Eric Sorensen, director of Streaming Video Tracker, zeroed in on the growth of ad-supported streaming and evolution of formats. “Innovative ad formats, such a...
