Among these future buyers, 54% are willing to purchase a 4k TV with the expectation that more content will be available soon, according to Parks Associates.
“European broadcasters like BBC and France Télévisions have been innovative in incorporating digital services to reach the public, so a spike in 4k set ownership could drive broadcasters to invest in new 4k media technologies,” said Glenn Hower, research analyst, Parks Associates.
From the article "Despite content concerns, Europeans Want 4k" by broadbandtvnews.com.
Companies have already started cracking down on shared passwords. Netflix limits users to two simultaneous streams, unless they pay for an upgraded plan that allows for four. ESPN now only allows five...
If you're just getting started with free, over-the-air TV, you're in good company. Even many consumers who have switched to streaming video services, such as DirecTV Now or Sling TV, use an antenna fo...
Even among U.S. households with broadband service, newly released market research from Parks Associates found that less than 30 percent of respondents were familiar with where to buy smart-home produc...
This was one of key takeaways from the virtual CONNECTIONS Summit hosted this week by market research firm Parks Associates, which took place in conjunction with CES 2021. The event featured a multitu...
