“The $120 per month core package might cause some sticker shock among consumers. Compounding it, the fact that the consumer then also must pay a traditional operator for a robust broadband connection may face resistance in the market,” said Glenn Hower, senior research analyst with market researcher Parks Associates.
From the article "Denver’s Newest Cable TV Service Plans Mid-January Launch" by Tamara Chuang.
The rising occurrence of high-profile security hacks and privacy breaches, as well as being personally victimized, are contributing to ever-increasing consumer anxiety about smart home devices and pla...
Why are integrators important to Amazon? Quigley calls custom integrators “the new architects” of the smart home. He cites data from Parks Associates that even though 60 percent of consumers say th...
Research firm Parks Associates recently found that 79% of U.S. broadband households are concerned about data security or privacy issues, for instance. Meanwhile, the soaring use of the Zoom platform h...
Parks Associates research reveals manufacturer websites are No. 1 source for researching smart home equipment. Integrator websites are No. 2. Those are the results from new smart home research by P...
