“Hulu’s DNA has been recent episodes of TV shows,” said Glenn Hower, an analyst at the research firm Parks Associates.
The apparent anxiety at television companies is common to any industry that’s faced what Harvard business professor Clayton Christensen calls “The Innovator’s Dilemma.” That’s when established companies find their big, lucrative businesses undercut by innovative rivals with cheaper — and, at least at first, less profitable — alternatives. The big companies can’t embrace the new approaches without helping cannibalize their own cash cows.
From the article "Damming The Stream? TV Producers May Make You Wait For New Shows Online" by ANICK JESDANUN.
Market research firm Parks Associates says that one-fifth of U.S. homes with broadband access now use an antenna to get live TV. “Digital antennas are experiencing a resurgence as consumers consider o...
This suggests that the all-important churn rate for services such as Netflix, Amazon Video and Hulu isn’t fluctuating — with 8 out of every 10 U.S. broadband household that has such a service sticking...
Over-the-top video is taking over connected devices around the globe. According to research from the Parks Associates, there are more than 200 OTT services in the U.S. market alone, and there are over...
According to a Parks Associates report, Roku was the leading video streaming device in the U.S. followed by Chromecast and Apple TV in 2014. "The research finds Roku is still the leading brand with...
