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October 31, 2015
Roku for now remains the market leader, says Brett Sappington, director of research at tech research firm Parks Associates. "Over one-third of households with a streaming media player have a Roku device, and adoption figures are still climbing," he said.
Over the last year and a half, Apple TV's share of the streaming media marketplace has been "no better than stable," he said. The new Apple TV will likely get "a bounce" but it must appeal beyond current owners -- who may buy the new version -- to grow its market share, he said. "Apple TV's premium price may cause many consumers to go with Roku or another less expensive option."
From the article "Cutting the Cord: Battle of the Net TV devices" by Mike Snider.
“Nothing in our proposal would prevent Comcast or TimeWarner from what they’re doing with Roku or Apple TV, or how they decide to pick what devices to share their app with,” says an FCC spokeswoman....
Last August, market analysts at Parks Associates found that more than any other streaming media device -- including those from Amazon, Apple, and Google -- Roku was the leading brand and had increased...
According to a survey from Parks Associates, 36% of households subscribe to two or more streaming video services. If Apple provides a convenient way for subscribers to see all of their paid content in...
The Roku Channel is also turning heads. The company's ad-supported channel was named one of the three best ad-based over-the-top services among U.S. broadband households according to Parks Associates,...
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