Research from Parks Associates estimates that the cost of video piracy this year alone for pay-TV and OTT providers will be $9.1 billion in lost revenue.
By 2024, that number will rise to $12.5 billion, representing a 38% growth rate.
Nagra vice president of anti-piracy Jean-Philippe Plantevin said: “We know we want to fight piracy at industry level, especially important for the sports industry to copy what the studios have done.”
From the article "Creating Spotify for sports to counter piracy" by Alana Foster.
Marketers do see an uptick. Parks Associates estimates that over 10% of the 65+ population will own a PERS system by 2021, and that figure will jump to 15% for seniors 75 and over. By that year, more...
This matters, since about a third (32%) of U.S. broadband households already own at least one connected device and a whopping 50% of households intend to purchase one in the next year, according to th...
"Esports is currently a niche market, but it has the ability to engage often hard-to-reach demographics," says Hunter Sappington, a Parks research analyst, in comments accompanying the latest report....
Companies such as Google, Microsoft Corp. and Samsung Electronics Co. are also competing for the market, fueled by compelling demographics. By 2020 about 45 million Americans will be caring for 117 mi...
