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October 07, 2021
According to recent Parks Associates’ research, more than one-third of U.S. broadband households are cord-cutters who previously subscribed to traditional pay TV. That comes out to more than 38 million households.
Paul Erickson, senior analyst at Parks Associates, said that within that total fewer than one in 10 are cord-nevers who never subscribed to traditional TV.
From the article "Cord cutting to carve $33.6B out of U.S. pay TV revenues by 2025" by Ben Munson.
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Smart home technologies are beginning to enjoy their day in the sun, with adoption levels rising across the board. One recent research report from Parks Associates claims that 17% of US broadband hous...
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