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November 08, 2017
Netflix, Amazon, Hulu and MLB.tv are winning the cord-cutting wars, but HBO is making a move as viewers choose from a bonanza of niche streaming services.
The top four places are unchanged in a ranking of subscription video services delivered over broadband, according to the OTT Video Market Tracker Top 10, from research firm Parks Associates.
That means new and fledgling streaming video services will have to try harder to build and maintain a subscriber base, says Brett Sappington, senior research director for the Addison, Tex. research firm.
From the article "Cord cutters can now pick from 200 services, but mostly want the top four" by Mike Snider.
Netflix has been criticized for not having enough enduring franchises like Marvel and Star Wars. Having those would certainly aid its efforts to expand into merchandise licensing, which is one of Walt...
Disney+ has moved into the top three of OTT services, according to new research from Parks Associates. “While the Disney+ content portfolio may have allowed it to leapfrog stablemate Hulu in 2021 r...
Parks Associates says its forecast will represent the lowest penetration in a decade, representing a 27% fall. “There has been substantial innovation over the years, but streaming’s debut changed t...
When Roku launched its first product in May 2008, it was the first device able to stream Netflix to TVs. The company has since added more than 2,000 channels available through its platform, but older...
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