In The News

Cord Cutters And 'Cord Nevers' Swimming In A Sea Of Streaming Options

January 01, 2016

Tidewater Review

"Consumers, by and large, are delighted by the opportunity to get more control," said director of research of Parks Associates. "But the challenge comes from finding all of that content. You have to go into each service to find out if the content you want to see is available."

Parks Associates estimates that 98 million homes in the U.S. have high-speed Internet connections. Now, an estimated 15% of American adults are considered "cord cutters," people like Hartstein who dropped their pay-TV subscription, according to a Pew Research Center report in late December.

From the article "Cord Cutters And 'Cord Nevers' Swimming In A Sea Of Streaming Options" by Matt Rourke.

Previously In The News

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29% US Consumers Get News From Social Media

Consumer research from market research and consulting company Parks Associates reveals 29 per cent of US broadband households get most of their news from social media platforms such as Facebook and Tw...

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