While use of health devices and wearables continues to rise, consumers remain wary about the security of their personal health data when using the tools.
About 35 percent of consumers say they fear their health data will not remain confidential if put online, and 23 percent of broadband household owners cite privacy and security concerns in using connected health devices, according to a new Parks Associates report.
Consumer wariness regarding connected technology could stall innovation and stifle use and adoption if it is not addressed by vendors, Harry Wang, Parks Associates' director of health and mobile product, told FierceMobileHealthcare in an email interview.
From the article "Consumers remain wary over safety of health wearables, wellness apps" by Judy Mottl.
So says market-research and consulting firm Parks Associates that estimates that the percentage of U.S. households that watch TV via antennas rose to 15 percent in 2016 from 9 percent in 2013. The res...
You would probably guess right if you were asked “What are the top three digital video subscription services?” They are 1. Netflix 2. Amazon Video and 3. Hulu. No surprises there. But what about numbe...
Well, today the global OTT market of 218 million video subscribers is large and they have quite significant and growing tailwinds, which is according to the study from Parks Associates which has relea...
A new report from Parks Associates says that 32% of people who own smart tags say they use the device to track another person’s location without that person even knowing they’re being tracked. “The...
