As these solution providers emerge, care organizations also are remapping their patient communications strategies, and rethinking how they manage patient experiences in and out of clinical settings. Many care organizations recognize that a holistic approach is better and more effective than today's siloed approach, which is centered on patient diagnosis and point-of-care settings.
This recognition gives rise to what Parks Associates views as a second major trend: Care organizations will invest heavily in integrated patient engagement solutions that break the care setting silos, go beyond current state or diagnosis, or both.
From the article "Consumer Healthcare: Growing Importance of Patient Education and Communications Solutions" by Harry Wang, Senior Director of Research at Parks Associates.
Users now spend an average of $73 a month on streaming, compared to $90 a month in 2021, according to recent data from the research firm Parks Associates, which conducts surveys of 10,000 US internet...
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