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December 09, 2015
In terms of use frequency, the survey found that 75% of fitness device users use their device one to three times per week. Fitbit owners had the highest device use of any brand, with 68% of owners using their devices daily.
Harry Wang, director of mobile and health products research at Parks Associates, said he expects user adoption of mobile health and fitness devices to grow as consumer experience improves.
From the article "Connected Health Device Adoption Up Among Broadband Households" by iHeartBeat.
Another study from Parks Associates said almost 75% of consumers who plan to buy a smart home device said it was essential that it connect seamlessly to other products in their home electronics networ...
The unusual deal is seen by industry experts as a sign that anime distributors won’t be able to survive alone against Amazon and Netflix. CrunchyRoll, based in San Francisco, is the most popular de...
New research by streaming tracker Parks Associates predicts the amount of revenue lost to piracy and password sharing will increase 38% to $12.5 billion over the next five years. While it is seldom...
"A new Mario game is likely to be popular not only among the kid/teen crowd but also among the older Millennial generation who grew up with the famous game," Jennifer Kent, director of market research...
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