This Editor was interested in what the organizers of the annual Connected Health Summit, now taking place in San Diego, are seeing as the differences in the digital health and remote monitoring sector over the past year. This year, Parks Associates promoted it as “spotlight(ing) health technologies as part of the Internet of Things (IoT) phenomenon and the transformational impact of these connected solutions on the US healthcare system.” I’ve been reading Parks’ research since 2006, when telecare was riding quite high, but the marketplace between consumer and enterprise-focused tech, monitoring and analytics has exploded. I asked Stuart Sikes, President of Parks Associates, for toplines on the key differences in the market and the conference between last year and this. It’s shifting to implementation, how to streamline processes around data, making data useful….and still finding someone to pay for it.
From the article "Connected health: what’s different than last year?" by Donna Cusano.
Parks Associates analyst Brett Sappington agreed that it will be compelling for some customers, particularly due to content that won’t be available elsewhere like MLS games and some of the college spo...
Media research firm Magrid has found that 26% of millennials share passwords for video streaming services, while Parks Associates predicts that in 2021, $9.9 billion of pay-TV revenues and $1.2 billio...
Brett Sappington, director of research at Parks Associates, said price increases are a leading reason why viewers cancel subscriptions. “Customers don’t like surprises that hurt their pocketbook,”...
Most companies don’t disclose quarterly churn rates, though third-party organizations such as The NPD Group and Parks Associates track cancellations through research and surveys. Data from analytics f...
