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May 03, 2016
Parks Associates revealed that 27% of U.S. car owners would connected cars to communicate with the Internet-connected devices in their home, such as smart garage door openers and door sensors.
Parks Associates reports companies with assets in both ecosystems, such as mobile network operators and insurance companies, stand to benefit the most from the convergence and will push the markets closer together. Currently the smartphone is the connected device most closely associated with the connected car — 61% of car owners would prefer to bundle vehicle data with smartphone data under one billing plan.
From the article "Connected Cars Open Doors And IoT Devices" by Gilbert Shar.
Brad Russell, research director, Connected Homes, Parks Associates, said: “Canada’s security market is stable but with high attrition rates, which makes market expansion difficult, and the security pr...
Consider: the Motion Picture Association of America estimated global losses to the movie industry at $18.2 billion — and that was in 2005. CreativeFuture, citing a 2013 study by NetNames, states that...
Surveys by consulting firm Parks Associates found that many people who signed up for Prime Video's free 30-day trial were not converting to subscribers. About 34% of people surveyed by Parks Associ...
Netflix beats all its streaming-video rivals both on number of members and success rate of keeping them signed up, a new study said Thursday. But the rest of the over-the-top market doesn’t need to...
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