58% of U.S. car owners are very concerned about hidden fees associated with connected car features and services finds a new report by Parks Associates.
“The level of concern for these connected car issues exceeds that expressed for connected home devices,” said Jennifer Kent, Director, Research Quality & Product Development, Parks Associates.
From the article "Connected Car Issues Include Pricing, Privacy & Tethering Through CarPlay Or Android Auto" by Bryan Jonston.
Distributing its video out to its various websites could be a boon to Yahoo. Parks Associates' Brett Sappington predicted that traditional magazines may make a leap to presenting their content via onl...
“Pay-TV providers want to retain subscribers, so they want to make sure that you stay inside their ecosystem,” says Brett Sappington, a media analyst at Parks Associates. “If you don’t have a reason t...
The evolution of content distribution and the consistent growth of over-the-top (OTT) streaming generates industry predictions of the inevitable decline and fall of pay TV. As video ecosystems collide...
“There’s only so many consumers out there that are willing to pay full price,” said a research analyst with Parks Associates From the article, "How Netflix is adapting as the streaming boom stalls....
