Although the Peacock app was on Apple, Android, and Microsoft devices at launch, it wasn’t carried by Roku, which controlled 39% of the streaming device market as of last year, according to Parks Associates, a Texas market researcher. The big sticking point between Comcast and Roku was reportedly ad inventory. Roku typically takes 30% of available ad space from its partners.
Peacock is still missing on Amazon devices, which made up 30% of the streaming media player market as of last year, Parks Associates said. Talks between Comcast and Amazon are ongoing.
From the article "Comcast’s Peacock is now streaming on Roku devices after months of negotiations" by Christian Hetrick.
According to the Parks Associates survey, 55 percent of Americans with at least one chronic condition aren’t speaking with their primary care physician any more than once every three months. What’s wo...
In addition, the device's interoperability will be important. According to a recent study by Parks Associates and reported in Retail Dive, 75% of consumers who plan to buy a smart home device believe...
“We need to look at problems in the home from a holistic perspective and realize it is the value of all these devices working together that will drive adoption of the smart home,” EVRYTHNG senior vice...
Earlier this year, a report from digital health analyst Parks Associates found that 27 percent of people with a chronic condition want a mobile health device that tracks their health, but a significan...
