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February 17, 2016
Despite various regulatory challenges in the U.S. and Europe, which slowed initial uptake, the total number of cloud DVR subscriptions globally is now estimated by Parks Associates to be more than 4.6 million. With this rapid uptake, the future looks relatively bright for pay-TV providers in the cloud DVR market; however, a rush of new vendors in this space means that providers should be careful to ensure that their cloud DVR services are maximized to increase profits over the long term and not darkened by infrastructure and services designed for a short-term uplift.
From the article "Cloud DVR: Navigating the Market for a Brighter TV Future" by Sarah Paris-Mascicki.
The majority of consumer electronics (CE) buyers, 71%, only consider one brand when shopping, according to new consumer research from Parks Associates. In some categories the numbers are even more ove...
Parks Associates research indicates 40 percent of U.S. smartphone owners use voice-recognition software, generally eclipsing the use of phones for streaming music to speakers or video to a second scre...
Data from Parks Associates’ recent DIY security research suggests a sharp rise in self-installed security systems in the last few years. From the article "Parks Associates: 60% of New Security Syst...
The rising occurrence of high-profile security hacks and privacy breaches, as well as being personally victimized, are contributing to ever-increasing consumer anxiety about smart home devices and pla...
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