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February 17, 2016
Despite various regulatory challenges in the U.S. and Europe, which slowed initial uptake, the total number of cloud DVR subscriptions globally is now estimated by Parks Associates to be more than 4.6 million. With this rapid uptake, the future looks relatively bright for pay-TV providers in the cloud DVR market; however, a rush of new vendors in this space means that providers should be careful to ensure that their cloud DVR services are maximized to increase profits over the long term and not darkened by infrastructure and services designed for a short-term uplift.
From the article "Cloud DVR: Navigating the Market for a Brighter TV Future" by Sarah Paris-Mascicki.
That trend, to start making customers pay to access data, dovetails with research found by Parks Associates earlier this year, which noted that new smart home security customers spend about $55, on av...
More people are buying smart home devices, and connecting them through platforms or systems like smart speakers and hubs. So says a new report from Parks Associates which found that 35 percent of smar...
As it turns out, smart home owners are really satisfied customers. Give them a chance to buy a connected device, like a smart thermostat, and nearly 75 percent of them are really happy with what they...
Parks Associates has announced that the churn rate for OTT video services is 19% of US broadband households, indicating roughly one in five households have cancelled an OTT service in the past 12 mont...
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