“The missing piece in the over-the-top video market is local programming,” said Ren Bond, a research analyst at Parks Associates who focuses on online video. “It's the one thing that no company has managed to do consistently.”
Parks Associates estimates that 61 percent of millennials subscribe to both traditional pay TV and online video services, meaning the majority of young people still have cable. Perhaps they’re hanging on for local content. And if the clock expires on Telletopia’s master plan, even cord-cutters and cord-nevers can, for the foreseeable future, forget about watching local TV channels over the Internet through independent providers.
From the article "Clock Ticking On Telletopia's Bid To Bring Local TV To Internet" by Jennifer Van Grove.
The tech giant is racing to catch up to the dominant streaming players. Amazon Prime Video is in 200 countries while Netflix is in more than 190 countries. Apple also has a smaller share of the str...
Parks Associates revealed that 27% of U.S. car owners would connected cars to communicate with the Internet-connected devices in their home, such as smart garage door openers and door sensors. Park...
Another study from Parks Associates said almost 75% of consumers who plan to buy a smart home device said it was essential that it connect seamlessly to other products in their home electronics networ...
According to Parks Associates' research, 72% of non-pay-TV subscribers subscribe to an OTT video service, which is their primary source for content. Just less than half of broadband households in the...
