“The missing piece in the over-the-top video market is local programming,” said Ren Bond, a research analyst at Parks Associates who focuses on online video. “It's the one thing that no company has managed to do consistently.”
Parks Associates estimates that 61 percent of millennials subscribe to both traditional pay TV and online video services, meaning the majority of young people still have cable. Perhaps they’re hanging on for local content. And if the clock expires on Telletopia’s master plan, even cord-cutters and cord-nevers can, for the foreseeable future, forget about watching local TV channels over the Internet through independent providers.
From the article "Clock Ticking On Telletopia And ‘TV Neutrality’" by Jennifer Van Grove.
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According to a report published by Parks Associates, there is a dark horse in the streaming market: Amazon Prime Music. The company's senior analyst says, "Nearly one-half of streaming music subscribe...
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According to research firm Parks Associates, smartphone owners spend more time per day listening to music on their device compared to other major entertainment activities, and 68% of smartphone owners...
