Indeed, in a recent survey carried out by industry analysis provider Parks Associates, two thirds of consumers who were considering switching mobile providers rated managed access to WiFi as part of the mobile service as "very important" to their decision. Within the survey that ranked WiFi a more appealing prospect than a loyalty rewards program or the chance of an early handset upgrade, and equally attractive as the ability to retain unused data.
From the article "Challenges For Developers In The Internet Of Things Era" by David Fraser.
Users now spend an average of $73 a month on streaming, compared to $90 a month in 2021, according to recent data from the research firm Parks Associates, which conducts surveys of 10,000 US internet...
Over the last few years, monthly spending on streaming subscriptions has declined 25% from $90 in 2021 to $73 in 2023, according to data from Parks Associates. On the flip side, more households report...
Household spending on streaming services dropped to $73 a month, with the new data from Parks Associates and Adeia suggesting that average spending on these subscription services is down from $90 a mo...
In the runup to a Sept. 19 webinar entitled "AVOD, FAST, Freemium: Effective Advertising in the New Video Landscape," Parks Associates is reporting that internet household spending on streaming subscr...
