Providing market intelligence for more than 35 years

In The News

CES Spotlight – Drones, Robots, And Smarter Tech Across The Board

Despite the massive demand for a ticket to the world’s largest tech industry trade show, many believe that the quality of the technology presented this year has surpassed that of previous years in its innovation. While bigger tech firms continue to unveil thinner televisions, sharper cameras, and smart refrigerators, smaller companies and startups have burst onto the scene with this year’s biggest new trend – putting sensors in just about everything.

According to an analyst for Parks Associates and 20-year CES attendee, “I think disruption across industries in tech has allowed smaller companies to play significant roles in the evolution of the industry.”

From the article "CES Spotlight – Drones, Robots, And Smarter Tech Across The Board" by SAM CATHERMAN.

Previously In The News

OTT Churn Rate At 19 Percent In The U.S.

The churn rate for OTT video services is 19 percent of U.S. broadband households, according to Parks Associates, meaning that roughly one in five households has canceled a streaming service in the las...

Study: Netflix Has Lowest Churn Rate Among OTT Services

Brett Sappington, senior director of research at Parks Associates, said: “Several factors contribute to OTT video service churn by consumers. In some instances, consumers are experimenting with new se...

Report: U.S. OTT Adoption Up 12 Percent

OTT video service adoption has increased 12 percent among U.S. broadband households since 2014, according to Parks Associates data. Parks Associates notes that adoption of OTT video subscriptions h...

Sling TV, Showtime, CBS Gaining Ground in OTT Share

Parks Associates has updated its top 10 list for subscription OTT video services, based on the number of subscribers, with Netflix holding the lead spot while Sling TV, Showtime and CBS moved up or en...