New data from Parks Associates released at CES confirmed what VIP+’s own deep dive had already indicated: Samsung’s Tizen was still the clear leader in the third quarter of 2023, capturing 35% of the market. While that represents a slight decline from Q1, it’s still a commanding share, roughly equal to the combined share of second through fourth-place finishers: webOS from LG, SmartCast from Vizio and Roku TV OS, respectively.
Nevertheless, Sarah Lee, research analyst at Parks Associates, observed, “But these and other options are likely to become more competitive in the coming years.”
From the article, "CES 2024 Signals Tightening Smart TV OS Race" by Andrew Wallenstein
Google has included a hardware switch on the unit that shuts off both the camera and microphone. "The ability to shut off both the camera and the microphone will appeal to those who have privacy conc...
In fact, 76 percent of respondents to a recent Parks Associates survey used their smartwatch to track steps. Sixty percent used them as a heart rate monitor, and 53 percent to track calories. Overall,...
Sonos' Flex program addresses one of the biggest barriers to consumers shopping in the connected market, noted Chris O'Dell, research analyst at Parks Associates, an Addison, Texas-based market resear...
"NBC has announced its own service that will launch in 2020, and CBS' success is part of the motivation," said Brett Sappington, senior research director at Parks Associates. "NBC also wants to gain...
