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October 25, 2016
Netflix’s reign as the largest subscription-based over-the-top (OTT) streaming video on-demand (SVOD) service continues (no surprise there), but there was movement in Parks Associates’ ranking of the top 10 OTT subscription services during 3Q, according to a company update.
CBS All Access joined the ranks of the top 10 OTT SVOD subscription service providers on Parks’ market leader board in 3Q. Sling TV ascended to number 6 and Showtime moved up a notch to nine. A niche provider of anime videos, Crunchyroll ranked eighth, according to Parks’ OTT Video Market Tracker.
From the article "CBS, Sling TV, Showtime Move Up Among Top 10 OTT Subscription Services" by Andrew Burger.
Fortunately for pay-television providers, Kelling is not alone in what the industry calls “over-the-top” video consumption. According to the market research firm Parks Associates, 81 percent of U.S. h...
In the short term, consumers are more than happy to keep paying for multiple services. According to a report published by Parks Associates in June 2021, 46 percent of US homes with broadband-level Int...
The ongoing disruption was made manifest in the number of consumers tuning into alternate channels: 63% of broadband-enabled households have at least one OTT subscription, according to research from P...
OTT video service subscriptions are increasing a year after the start of the global pandemic. Parks Associates’ latest research of 10,000 US broadband households finds 82 percent of U.S. broadband hou...
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