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May 10, 2018
Brad Russell, research director, Connected Homes, Parks Associates, said: “Canada’s security market is stable but with high attrition rates, which makes market expansion difficult, and the security providers, telcos, and cablecos don’t want to keep pushing their services to the top of the hill only to have subscribers switch or cancel just to save a few dollars.
“These companies are investing in smart home adjacencies that add value to traditional security offerings and help with subscriber retention. Innovative services in health and PERS will help secure customers.
From the article "Canada: Broadband households and interests on smart home services."
A recent consumer study conducted by Parks Associates reveals that nearly 50% of U.S. internet households now own and actively use wearable devices, underscoring the growing demand for health and safe...
As electric vehicles continue to gain traction, a recent study from research and consulting firm Parks Associates found a growing trend among EV owners: A strong inclination toward adopting smart home...
According to research firm Parks Associates, the average U.S. household with internet access owns 17 connected devices. Even if we strike security cameras and wearables from the list, that’s a lot of...
A growing number of insurers are following suit, partnering with smart-home technology companies to prevent and manage claims while also enhancing their value proposition, says Jennifer Kent, vice pre...
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