The ongoing disruption was made manifest in the number of consumers tuning into alternate channels: 63% of broadband-enabled households have at least one OTT subscription, according to research from Parks Associates. As more OTT offerings proliferate and social platforms like Snapchat, Twitter and Facebook build out their digital video content, linear TV is likely to continue to lose viewers.
From the article "Can Traditional TV Keep Up In A Digital-First World?" by David Kirkpatrick.
Another recent Parks Associates report found that 70 percent of U.S. security dealers currently install or plan to install some type of interactive smart-home device or system within their residential...
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A recent study conducted by Parks Associates confirmed the growing popularity of smart devices in the U.S. home security market. The study found that the sale of wireless home security products is on...
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