Despite all of the talk surrounding smart, connected homes and the Internet of Things, according to analysts and research firms, the only area where the technology is really gaining traction with consumers is home security, an area where the benefits are clear.
Parks Associates research shows that almost one-in-four US broadband homes has an active security system installed and that percentage is growing rapidly as systems develop to offer remote interactivity via apps and other connected features.
"The security industry is the leading channel for smart home services," said Tom Kerber, Director of IoT Strategy, Parks Associates. "Interactive services have fueled growth in the security industry over the past five years and will continue to do so over the next five years."
From the article "Can an AI burglar alarm predict break-ins before they happen?"
The report from Parks Associates found that shoppers showed a preference for retailers' mobile payment programs such as Starbucks over larger payment systems including Apple Pay, Google Wallet and And...
Beyond that, AT&T also gets revenue by licensing those movies and TV series to other pay-TV providers and subscription Net TV services such as Netflix. "Video and entertainment will remain the key dri...
The study, conducted by Parks Associates on behalf of Coldwell Banker in early June, gathered opinions from 1,250 adults, 801 of whom own at least one smart home product. While survey respondents spec...
Market research and consulting company Parks Associates' 360 View: Digital Media & Connected Consumers report that claims that 29 per cent of US broadband households get most of their news from social...
