While Apple and Samsung still talk up the fashion aspects of their devices, they've now shifted to emphasize something else even more: health and fitness. People may want their smartwatches to look good, but they want their wearables to help them get in shape too.
"The wearables landscape is evolving to a place where health and fitness is now the No. 1 purchase driver," David Ng, senior manager of product marketing at Samsung North America, said during a briefing with reporters ahead of the company's event at the IFA electronics show in Berlin. He cited a report from Parks Associates that said 92 percent of smartwatch owners use their devices for fitness tracking.
From the article "Calling all fitness freaks: Samsung's new wearables want you" by Shara Tibken.
Ad-supported VOD services are playing a pivotal role in delivering a relaxed, “tension-free” viewing experience during the pandemic's “troubling times,” Parks Associates analyst Steve Nason told his c...
While we’re certainly no longer in the days where people had a pair of rabbit ears on top of their TV sets, the use of antennas are making a little bit of a comeback according to a recent report from...
Several recent studies have shown that security and privacy are top of mind for consumers considering Internet of Things devices for their homes. Parks Associates back in October noted around 40 pe...
The small, candle-shaped speaker equipped with the artificial-intelligence personal helper Google Assistant, has sold about 300,000 units since hitting the market in October, according to research and...
