How can the health-care industry create incentives and provide technology to get more Americans to live healthier lifestyles? That was the key question at the Connected Health Summit this week in San Diego, organized by Dallas-based industry research firm Parks Associates. Getting consumers more engaged in their health is considered a key strategy to cutting health-care costs, according to Park Associates. Its research found that only 23 percent of U.S. consumers are actively engaged in living a healthy lifestyle. (Freeman, 9/2)
From the article "California Healthcare Daily Edition" by www.californiahealthline.org
However, this is a noticeable change from our summer 2016 survey that showed Roku with over 70% of the market share, the Fire TV at just over 33%, and the Apple TV at just 18%. (Note: We did allow our...
The report from Parks Associates found that shoppers showed a preference for retailers' mobile payment programs such as Starbucks over larger payment systems including Apple Pay, Google Wallet and And...
New Parks Associates research shows the importance of brand preference in consumer electronics purchase decisions, revealing that 71 per cent of buyers last year considered only one brand when making...
The research from IoT market research and consulting firm, Parks Associates, shows that more than 25 per cent of smartphone users in the US are using mobile payments platforms at least once a month, b...
