This is because of video largely. Roughly 55 percent of smartphone owners and 61 percent of tablet owners use TV apps on their devices at least once per month, according to Parks Associates (News - Alert). Wi-Fi is the better choice for such high-bandwidth content, and overall there are roughly 10 billion devices worldwide that connect via Wi-Fi.
This presents opportunities for cable MSOs. As noted in an Alcatel-Lucent strategic white paper, Multiple System Operator (MSO) Wi-Fi®: Solutions to enhance the connected lifestyle, cable operators have the opportunity to be first-movers in the global migration to Wi-Fi First if they move fast, given their Wi-Fi infrastructure.
From the article "Cable MSO Have an Advantage with Wi-Fi First-For Now" by Mae Kowalke.
New research by streaming tracker Parks Associates predicts the amount of revenue lost to piracy and password sharing will increase 38% to $12.5 billion over the next five years. While it is seldom...
Pay-TV operators are seeing a “slow erosion of the core business,” analyst at Parks Associates said. “After years of attempts to be more than just a ‘dumb pipe,’ pay-TV operators have come to reali...
In addition, the device's interoperability will be important. According to a recent study by Parks Associates and reported in Retail Dive, 75% of consumers who plan to buy a smart home device believe...
Earlier this year, a report from digital health analyst Parks Associates found that 27 percent of people with a chronic condition want a mobile health device that tracks their health, but a significan...
