"Supporting connected consumers is increasingly costly given the growing number of devices in broadband households and the growing technical complexity of these households. Parks Associates research shows that the average broadband household now has over eight connected computing and entertainment devices, compared to 4.6 devices in 2010," Patrice Samuels, research analyst at Parks Associates, says. "More than one-half of consumers now expect support providers to cover multiple device types and brands. Given the growing support demands, support ools that are comprehensive and intelligent, improving in capability and performance with each use, will provide the best ROI for support providers."
From the article "Briefs: Vecima, Coriant, Holistic Labs" by Laura Hamilton.
PRESS RELEASE: New consumer research from Parks Associates reveals 29% of U.S. broadband households get most of their news from social media platforms like Facebook and Twitter. According to 360 View:...
The scrappy independent streaming-platform developer has been able to beat Goliaths in the tech biz. Roku had 37% share of all streaming devices owned by U.S. broadband households in the first quarter...
There were 221 active over-the-top (OTT) services in the US in 2018, up from 199 in 2017, per Parks Associates. And this figure is slated to increase as Disney, WarnerMedia, NBCUniversal, launch their...
Research firm Parks Associates claims that the content of a streaming video service is less important than the user interface design and how easy it is to find something to watch. The report comes ahe...
