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May 03, 2016
"Supporting connected consumers is increasingly costly given the growing number of devices in broadband households and the growing technical complexity of these households. Parks Associates research shows that the average broadband household now has over eight connected computing and entertainment devices, compared to 4.6 devices in 2010," Patrice Samuels, research analyst at Parks Associates, says. "More than one-half of consumers now expect support providers to cover multiple device types and brands. Given the growing support demands, support ools that are comprehensive and intelligent, improving in capability and performance with each use, will provide the best ROI for support providers."
From the article "Briefs: Vecima, Coriant, Holistic Labs" by Laura Hamilton.
Cord cutters are buying antennas to save money by cutting their monthly pay-TV services—and they’re doing it in large numbers. New consumer research from Parks Associates shows that the percentage of...
With more of us now using streaming video services during the COVID-19 pandemic—about three-quarters of all U.S. households subscribe to at least one streaming service, according to research from Park...
Harry Wang, senior research director for Parks Associates says that Apple is “known to be searching for the next $100 billion opportunity, and the gigantic healthcare industry is ripe for technology d...
Even among U.S. households with broadband service, newly released market research from Parks Associates found that less than 30 percent of respondents were familiar with where to buy smart-home produc...
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