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December 19, 2016
“Health and wellness applications and services will play a large role in the smart home in 2017, driving innovations in security, wearables, and interoperability,” Harry Wang, senior director of research at Parks Associates, says. “The growing maturity of the smart watch ecosystem will fuel innovations through many of these applications and services. Apple watches and other fitness devices are popular gifts this holiday season and beyond, so their role in the connected home will continue to evolve and expand.”
From the article "Briefs: CES, Universal Electronics, BT, Parks Associates" by Laura Hamilton.
Consumer research from market research and consulting company Parks Associates reveals 29 per cent of US broadband households get most of their news from social media platforms such as Facebook and Tw...
Research from market research and consulting company Parks Associates reveals that 20 per cent of US pay-TV subscribers say they are dissatisfied with their pay-TV service, representing a 100 per cent...
“Today, consumers are satisfied with many of their existing products, provided they are working well,” said Tricia Parks, President, CEO, and Founder, Parks Associates. “Many product categories are fo...
Research from Parks Associates finds smart speakers inspire strong brand loyalty among owners – 97 per cent of smart speaker households own only one brand in this device category. The research reve...
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