According to market data (Parks Associates 2015), global OTT video subscription revenues are forecasted to increase from $9 billion in 2014 to $19 billion in 2019.
From the article "BRIEF-Net Insight enters OTT market" by Reuters.
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According to Parks Associates, it only gets worse from here. In its 2022 “OTT Streaming Trends to Watch” white paper, their data shows that the average churn rate was 40% in 2020. Right now, the avera...
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