“What makes Spain unique in Western Europe is that about half of households have broadband but not pay-TV, one of the highest Internet-only household rates in Europe, according to research firm Parks Associates. And consumers in Spain are also more likely than those in France, Germany and the UK to trade in a pay-TV subscription in favour of a digital video service,” says the analysis.
From the article "Booming Spanish SVOD Faces Lack Of Pay-TV Culture" by Juan Fernandez Gonzalez.
“The decision to launch as its own separate multi-stream service was influenced by our customers. Two of the top requests we receive are for a multi-stream capability and for FOX programming. As baseb...
Parks Associates announced new home energy management data from The Evolution of Home Energy Management showing 70% of U.S. households with smart energy devices report saving money due to reduced ener...
Parks Associates, a market researcher that surveys consumers on online TV-viewing habits, said that cord cutters and shavers (those downgrading from traditional pay TV service) are still the key custo...
Before news broke Friday that AT&T has stopped bleeding TV customers, Parks Associates analyst Brett Sappington tried to put a finger on what sort of subscriber numbers for the company’s new streaming...
