Chris Fleck, vice president for emerging solutions at Fort Lauderdale-based Citrix Systems, said the outlook for mobile wallet products is "really positive. More and more people are living on their mobile phones."
Mobile walletusage is expected to increase to nearly 113 million, or 43 percent of all smartphone users, by 2017, according to Parks Associates, a marketing research firm in Dallas.
From the article "Boca Raton Tech Company Helps Organize Consumer Deals" by Marcia Heroux Pounds.
Though Epix is trying to take advantage of this trend as a portion of consumers self-bundle with video, the challenge will be to ensure that Epix is part of that bundle. A recent study from Parks Asso...
Billy Nayden, an analyst for the research firm Parks Associates, said the TV antenna resurgence is a byproduct of consumers feeling overwhelmed by the many viewing platforms available. Some are even s...
A Parks Associates survey found that 31% of households had four or more streaming subscriptions in the third quarter of last year, up from 14% a year earlier. The number of streaming platforms has pas...
The experimentation with business models can help draw new subs and provide a point of differentiation, added Brett Sappington, senior director of research at Parks Associates . He said three SVoD...
