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May 22, 2016
The connected car is already a reality. General Motors was the first to introduce a telematics system in the 1990s with the introduction of OnStar, which allowed drivers to call for roadside assistance from their vehicle. Since then the market has exploded with connected car features and experts say it’s just the tip of the iceberg.
Market intelligence firm Parks Associates estimates that 30% of car owners can connect their phone to their car to make phone calls. Almost all new cars offer connectivity with at least phones, and usually external Internet services at least as an option.
From the article "BMW’s Vision For A World Of Connected Cars" by Brandon Butler.
its earnings release, Roku cited data from Kantar Milward Brown anointing it the No. 1 TV streaming platform in the U.S. by hours streamed. According to a survey by Strategy Analytics, the Roku operat...
Earlier this year, a report from digital health analyst Parks Associates found that 27 percent of people with a chronic condition want a mobile health device that tracks their health, but a significan...
"A new Mario game is likely to be popular not only among the kid/teen crowd but also among the older Millennial generation who grew up with the famous game," Jennifer Kent, director of market research...
Nearly a quarter (23%) of Millennial heads of household are OTT only households, higher than the national average of 15% among all U.S broadband households. Parks Associates analysts also note that...
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