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December 22, 2015
Parks Associates: Smart Watch Purchases to Ramp Up Over Next 12 Months, Parks Associates Forecasts —- New research from Parks Associates indicates smart watch adoption has nearly doubled, from 4 percent of U.S. broadband households at the start of 2014 to 7 percent now — with 10 percent planning to buy.
From the article "BizTechReports latest analyst roundup features analyst perspective on 4k TV, smart watches, and IoT" by WhaTech.com.
Earlier this year, a report from digital health analyst Parks Associates found that 27 percent of people with a chronic condition want a mobile health device that tracks their health, but a significan...
"A new Mario game is likely to be popular not only among the kid/teen crowd but also among the older Millennial generation who grew up with the famous game," Jennifer Kent, director of market research...
“Sleep-tracking features of smartwatches and fitness trackers are raising consumer awareness about lack of sleep. 42pc of consumers in US broadband households are concerned their health will worsen du...
Nearly a quarter (23%) of Millennial heads of household are OTT only households, higher than the national average of 15% among all U.S broadband households. Parks Associates analysts also note that...
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