Parks reported that 80 percent of U.S. smartphone and tablet users who own at least one smart home device have downloaded mobile apps for these devices, but how is that population of users engaging with the app experience? That question can be answered by analyzing the content and sentiment of consumer app reviews.
From the article "Beyond The Statistics: What Smart Home Users Really Think" by Makenna Breitenfeld.
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The study was carried out by research specialists Parks Associates, which highlighted how with more of us using IoT devices and everyone having multiple online accounts, there are potentially rich pic...
