What does all of this mean for your business, customer support agents, and your clients? The innovation that is happening with visual and augmented support is still just beginning, but when you look at what already exists, AR offers a simple yet powerful solution for tech support.
A customer’s negative experience can derail customer loyalty and crush any chance of repeat business. Recent research from Parks Associates shows that problems occurring during the setup process have a distinct negative impact on the likelihood of making repeat purchases from a brand. Only about 33% of customers who encountered setup problems would purchase a similar product from the brand again. Smooth customer onboarding for tech devices represents a challenge that chatbots and self-service options can’t always solve. Instead, AR will enable you to help your customer immediately, ensuring a quality onboarding experience.
From the article "Augmented Reality is Redefining Remote Technical Support" by Hagai Shaham.
US broadband households watch an average of 3.8 hours of internet video on TV screens each week, accounting for 20 percent of all video viewed on this device, according to research by Parks Associates...
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“It’s no surprise that the tech giants like Google, Amazon and Samsung have moved into this product category,” says Brad Russell, research director at consulting company Parks Associates. “Home networ...
