But the market has radically changed since the arrival of the previous Apple TV box, the all-time leader with 25 million units sold over its lifetime. Roku (10 million units sold as of last year) is a strong player in this area, while Google has made significant inroads with its Chromecast, a $35 stick that plugs into the back of a television for instant access to online videos from the likes of YouTube, Netflix and HBO Now. Amazon has been aggressive, launching both the Fire TV streaming box and the $39 Fire TV Stick.
Apple TV's recent performance has lagged, with US sales slipping to fourth place behind Roku, Chromecast and Fire TV, according to market researcher Parks Associates.
From the article "As iPhone 6S launches, a new Apple TV and iPad Pro steal the show" by Roger Cheng and Shara Tibken.
You would probably guess right if you were asked “What are the top three digital video subscription services?” They are 1. Netflix 2. Amazon Video and 3. Hulu. No surprises there. But what about numbe...
Parks Associates revealed that 27% of U.S. car owners would connected cars to communicate with the Internet-connected devices in their home, such as smart garage door openers and door sensors. Park...
Another study from Parks Associates said almost 75% of consumers who plan to buy a smart home device said it was essential that it connect seamlessly to other products in their home electronics networ...
Herscovici grins as he throws out that shock line, "but we certainly understand the frustration people feel when other product-support operators pass the buck, claim, 'It's not our problem.' The buck...
