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July 12, 2017
The effect on the companies’ bottom lines remains unclear, but a study by Parks Associates, a research group, found that sharing cost the streaming video industry $500 million in 2015.
One reason the companies appear hesitant to police the passwords harder: Freeloaders could become the next customers.
From the article "As ‘Game of Thrones’ Returns, Is Sharing Your HBO Password O.K.?" by Daniel Victor.
This is according to Parks Associates’ latest ‘OTT Video Market Tracker’ stats, which said that overall churn rate for OTT services has been roughly stable for the past year. At the end of 2015, 20...
Some 73% of US broadband homes now connect one or more TV entertainment devices to the web, according to Parks Associates. The research firm said this marked an 11% increase, compared to the beginn...
Nearly 35% of US broadband homes watch user-generated video on sites like YouTube, Vimeo, and Dailymotion at least 10 days per month, according to Parks Associates. The firm’s new OTT research clai...
“Importantly, all of these services have increased their subscriber base over the past year. The top five OTT services have stayed consistent, primarily through maintaining or growing the massive user...
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