Providing market intelligence for more than 35 years

In The News

Are There Lessons in Go90’s Failure for Jeffrey Katzenberg’s Billion-Dollar Streaming Startup?

There was a lot to like about the originals on Go90, and my sense from using the service was that the programming wasn’t the problem. Peter Berg’s docuseries QB1 about elite high school quarterbacks is fantastic, Paul Scheer and Rob Heubel’s Uber parody Drive Share was light and innovative, and The Break with Michelle Wolf executive producer Daniel Powell’s mini-series Thanksgiving is staggeringly funny and should be for Thanksgiving what National Lampoon’s Christmas Vacation is for Christmas.

“People who follow the industry can barely keep up with what the new programming is on every service, and no one ever knew what was the best content was on Go90,” Hunter Sappington, a media analyst for Parks Associates, said in an interview with Decider.

From the article "Are There Lessons in Go90’s Failure for Jeffrey Katzenberg’s Billion-Dollar Streaming Startup?" by Scott Porch.

Previously In The News

More Than Half of U.S. Households Dealt With a Data Privacy Problem, Study Says

A study from Parks Associates, a leading authority in consumer and market research, shows a concerning trend in security threats stemming from smart device use. The “Privacy and Data Protection for...

Actelis Launches Unique, Ultra Low Power In-Building Gigabit Connectivity Solution For Instant Service Provisioning of Multi-Tenant Units

According to a Parks Associates study, over 30% of US residents live in apartments and multi-family units and 50% report experiencing network issues. From the article, "Actelis Launches Unique, Ult...

Unlocking Seamless Connectivity: The Benefits of NETGEAR’s Pro Wi-Fi Design Services and Pro AV Design Services

According to consumer technology research firm Parks Associates, the average home with a smart home device has more than seven smart home devices. Although they serve different functions, those soluti...

Your Devices are Getting Smarter: Here’s How the U.S. Can Build Trust in Them

As of the end of 2022, 41% of American homes have one or more connected devices, and almost a third of homes have more than three devices, according to data from Parks Associates.  From the article...