Providing market intelligence for more than 35 years

In The News

Are Smart TV Designs Taking Home Security for Granted?

Security has been a growing concern with the increased use of smart television and video streaming devices, observed Brett Sappington, director of research at Parks Associates.

"For many years, there was no reason to hack a television or a smart streaming media player," he told TechNewsWorld.

It was only with the advent of subscription-based video services and transactional video that you started to see financial data, like credit card numbers, get stored online, Sappington noted.

From the article "Are Smart TV Designs Taking Home Security for Granted?" by David Jones. 

Previously In The News

Latest U.S. Smartphone Market Numbers Show Apple In The Lead, But Samsung Is Catching Up

According to the latest U.S. smartphone market share numbers from Parks Associates, Apple is still well in the lead compared to competing manufacturers, holding a beefy 40% of the smartphone market. B...

Alexa-Cortana voice integration speaks its first words

Another study from Parks Associates said almost 75% of consumers who plan to buy a smart home device said it was essential that it connect seamlessly to other products in their home electronics networ...

Samsung debuts smart home device

In addition, the device's interoperability will be important. According to a recent study by Parks Associates and reported in Retail Dive, 75% of consumers who plan to buy a smart home device believe...

Most U.S. Wearable Owners Use Their Gadgets Daily: Study

The vast majority of fitness tracker and smartwatch owners in the United States use their wearables on a daily basis, according to the latest study from Parks Associates. Approximately 68-percent of f...