Parks Associates expects Apple will sell between 15 million to 20 million Watch devices in 2015. The "wild card," notes the research firm, is potential demand in Asia, particularly in China, where Apple products have become very popular, writes analyst Harry Wang, in a blog post.
Vendors are scrambling to make headway in the mHealth wearables sector. Just last week, LG announced its first 4G LTE-enabled smartwatch wearable, called the LG Watch Urbane LTE. It features all the communication functions of a smartphone in a metal wristwatch form factor.
From the article "Apple Watch mHealth functionality limited" by Judy Mottl.
Cord-cutter consumer research from Parks Associates shows the percentage of US broadband households that use only antennas to receive TV has steadily increased since 2013 to reach 15 per cent. The fir...
According to market research firm Parks Associates’ OTT Video Market Tracker service, the churn rate for OTT video services is 19 per cent of US broadband households, indicating roughly one in five ho...
TV-viewing research from Parks Associates finds that live TV viewing among all video consumption has continued to decline overall among US broadband households – nearly 60 per cent of video viewed on...
“Today, consumers are satisfied with many of their existing products, provided they are working well,” said Tricia Parks, President, CEO, and Founder, Parks Associates. “Many product categories are fo...
