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December 15, 2015
New research from Parks Associates indicates smartwatch adoption has nearly doubled, from 4% of U.S. broadband households at the start of 2014 to 7% now, with 10% planning to buy a smart watch by midyear 2016. The research firm will discuss its latest consumer research on wearables, the smart home, and the connected consumer at CONNECTIONS™ Summit: IoT, Entertainment, and the Connected Consumer at CES 2016, January 6-7 in Las Vegas.
From the article "Apple Watch future is bright as U.S. smartwatch sales seen primed for surge" by macdailynews.com.
A study from Parks Associates, a leading authority in consumer and market research, shows a concerning trend in security threats stemming from smart device use. The “Privacy and Data Protection for...
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As of the end of 2022, 41% of American homes have one or more connected devices, and almost a third of homes have more than three devices, according to data from Parks Associates. From the article...
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