Apple has been consistently giving us lot more than just normal tech products. It believes in giving more to its consumers , however, things have not been going great for Apple and somewhere, it has lost it’s stage.
Apple has fallen down to the fourth position after Google, Amazon and Roku in selling the set top box. Apple have ruled the market for around two years but the researchers from Parks Associates have found that now it’s the fourth highest selling set top box which is quite shocking.
Roku has grabbed the first position followed by google and now Amazon’s Fire TV overhauled Apple’s streaming Video device In United States in the year 2014.
From the article "Apple TV sales at fourth Position after Google, Amazon and Roku" by Khushboo VJ.
New Parks Associates consumer data finds entertainment services lead the subscription economy for U.S. internet households, including 89% subscribing to a streaming video service, 32% subscribing to a...
During the April NAB Show 2024, Parks Associates said its research found that half of U.S. video-viewing households now watch FAST channels on a regular basis. From the Media Play News article, "FA...
In a recent column on StreamTV Insider, Parks Associates Director Eric Sorensen noted that “telcos are pursuing aggressive options with streaming in order to keep the pay TV business operating for as...
Parks Associates, in partnership with Bango, has released its new white paper Effective Bundling: Pain Points and Expectations from Subscription Leaders, featuring custom primary research of industry...
