Apple TV is continuing to lose ground to Roku and Amazon in the living room, a survey by Parks Associates has found. The consumer research company sampled 10,000 US homes and based its results on those which had at least one streaming player, according to AppleInsider. Roku jumped year-over-year from 32 percent to 37 percent, which is a foothold that none of its competitors can quite match. But Amazon is also gaining momentum and moved up from 16 percent to 24 percent.
From the article "Apple TV is losing badly to Roku and Amazon in the living room, survey finds" by Chris Welch.
Currently, 51 percent of U.S. households have at least one connected health device, according to Parks Associates. Consumer awareness about the shift towards care in the home is growing and a new buzz...
Smart home devices are very popular and can contribute mightily to satisfaction with multi dwelling unit living, according to a white paper from Parks Associates and Cox Communities. In July, 2021,...
Research by Parks Associates, a market research and consulting company, showed that "annual sports OTT subscription revenue in the United States was $13.1 billion in 2022 and will almost double to app...
A research report from our friends at Parks Associates, Smart Lighting Assessment, examines the changing directions in lighting, including in security perimeters, new form factors, and a universal “pl...
