This suggests that Apple is actually doing nicely when it comes to its share of just the external set-top box streaming media player market; indeed, Parks Associates reveals that Apple TV is pretty much matching market leader Roku when it comes to external box sales. Which kind of makes me wonder – not for the first time – why Apple is yet to offer a streaming stick solution. Unless it just doesn’t want to dirty its hands with the relatively low end of the streaming media player market.
The good news for all the key contenders in the streaming media player market is that they’re competing over an ever-growing pie. Parks Associates’ figures show that 36% of broadband-connected US households now own at least one streaming media player, versus just 27% in 2014. And Park Associates further predicts that a whopping 86 million streaming media players will be sold across the world in 2019. By which time Apple will hopefully have done the right thing and introduced a 5th-gen Apple TV that supports 4K and HDR video…
From the article "Apple TV Doubles Sales But Still Trails Google, Roku And Amazon" by John Archer.
Voice-control systems such as Amazon Alexa, Google Home and Apple HomePod will be popular smart-home purchases this 2017 holiday season ... but not as popular as video doorbells. IoT research firm...
In a solid sign that professional installation for the smart home is valuable, a new study from Parks Associates shows 12 percent of smart home device owners in U.S. broadband households report techni...
A short woman trips on the way to the podium of the first panel discussion at Connections 2018, produced by smart-home research firm Parks Associates. She snipes, "And I'm a morning person." You know...
Data from Parks Associates’ recent DIY security research suggests a sharp rise in self-installed security systems in the last few years. From the article "Parks Associates: 60% of New Security Syst...
