Providing market intelligence for more than 35 years

In The News

Apple Revenue Declines For The First Time In 13 Years

But as the smartphone market matures, Apple has been looking into other areas of growth, including wearables, augmented or virtual reality, and a rumored electric car. On Tuesday, Cook did not directly address any of those projects.

“The future of Apple is very bright,” Cook said in a call with investors. “Our product pipeline has amazing innovations in store.”

Last year, it released the Apple Watch, its first major product since the iPad. The watch was Apple’s first move into wearables, and already, it has captured 13.4 percent of the wearable tech market, according to research firm Parks Associates.

From the article "Apple Revenue Declines For The First Time In 13 Years" by Wendy Lee.

Previously In The News

For Apple TV, The Price Is The Problem

In late 2014, Amazon launched the Fire TV Stick for $40. Compared to the $100 Fire TV box that launched earlier that year, the Stick had significant performance hiccups, and the first version of its r...

What's behind Netflix releasing viewing data? Flexing its muscles.

“Really it’s a chance for Netflix to set the standards and dialogue before the industry does or their competitors do,” said Paul Erickson, an analyst at Parks Associates. From the article "What's b...

What do people who don’t have smart home products want from them? Savings

Smart home devices are basically everywhere now, but some people are still holding out on inviting internet-connected appliances into their home. So what would finally get them to adopt the Internet o...

Netflix Leads US OTT Market

“Several factors contribute to OTT video service churn by consumers,” advised Brett Sappington, Senior Director of Research, Parks Associates. “In some instances, consumers are experimenting with new...